Marketing is supposed to increase demand for a product or service but it doesn’t always work that way. What do you use less or even stopped using because of the company’s marketing?
Marketing is supposed to increase demand for a product or service but it doesn’t always work that way. What do you use less or even stopped using because of the company’s marketing?
Marketing is just a euphemism for propaganda. I avoid all of it as much as possible.
Agreed. Generally speaking, advertising is a sign that a product is crap and should be treated with suspicion and probably avoided. If it can’t provide obvious value on it’s own without someone resorting to propaganda to convince you to buy it, then it’s by definition not something anyone actually needs or wants.
If something is actually inherently useful on it’s own merits, then it doesn’t need to have marketing created for it, because you’ll find it when you identified a need and actively research a solution on your own.
Take for example almost any great FOSS software. I’m not using Lemmy right now because of a manipulative roadside billboard telling me to do it. I didn’t switch to Linux because a TV ad made it sound like a requirement. I’m not using Blender because of brand placement in a movie.
I think you are a bit too general. Advertising has its place. It is not always negative. If You have a new product, like a new bike that helps with backpain (just as an example). Most of your targetgroup probably has already a bike and isn’t looking for an improvement because their current bike is good enough. They don’t even know there could be a more fitting bike for them. You do advertising not only to maximize You revenue but also to let people know about your new product and what it does better than the other bikes. Sure it’s not always that way and marketing gets abused like hell… But there are non nefarious reasons to advertise.
But yeah… When big companies do it, it’s usually crap to manipulate. One of the main reasons i switched from design (which is often just marketing) to programming.